Meet Taija New, Springfield’s crown jewel and a self-made monarch of Rhythmic Pop. Dubbed the Newbian King, Taija didn’t wait for the world’s permission to shine—she lit the stage on her terms at local open mics before storming the industry with her breakout EP Color Me Complex in 2015. Since then, her artistry has deepened, blending slick pop grooves, assertive lyricism, and bold identity into empowering and infectious music.
Her latest track, “Return It,” which came out on May 16, is no exception. It’s a call to reclaim your power, wrapped in a beat that refuses to be ignored. The production is crisp and punchy, anchored by a percussive groove that snaps with attitude and a bassline that bubbles beneath the surface like a quiet storm. There’s a polished,radio-ready sheen here, but it never overshadows Taija’s raw presence.
Vocally, she’s a storyteller, vocalist, and rhythmic assassin all in one. Her delivery is laced with confidence and clarity, and each line drips with intention. When she sings about taking back what’s hers, it feels like a reckoning. That “spin the block” lyric? A clean slice of lyrical precision that sticks with you long after the track fades out.
There’s a nostalgic ‘90s flair to her cadence, too—like the golden age of R&B and hip-hop is echoing through her phrasing, but with a fierce, modern snap. “Return It” isn’t just a song—it’s a declaration, a vibe, and a reminder that Taija New didn’t come to play. She came to rule.
Listen to “Return It” on Spotify
Follow Taija New here for more information
